Trusted by teams who know content needs a human brain.

Raising the standard of AI-assisted content, together.

We work with agencies, companies, nonprofits, and organisations where content needs proper thinking behind it.

Whether we’re auditing AI visibility, optimising existing pages, building a Brand Voice Bible, writing from scratch, or reviewing AI-assisted drafts before publishing, our job is to help clients put better content into the world.

We work with agencies, companies, nonprofits, and organisations where content needs proper thinking behind it.

Whether we’re auditing AI visibility, optimising existing pages, building a Brand Voice Bible, writing from scratch, or reviewing AI-assisted drafts before publishing, our job is to help clients put better content into the world.

Expat Taxes

100% increase in AI mentions across all platforms in 3 months

Client: Expat Taxes

Services We Provide:

  • Content Strategy
  • Content Audits
  • Website Copywriting
  • AEO/SEO Content Optimisation
  • Blog Writing
  • Social Media Posts
  • Email Marketing

Stephanie Wickham

Founder, Expat Taxes

Adam Wright Design

900% increase in organic traffic in 12 months

Client: Adam Wright Design

Services We Provide:

  • Website Copywriting
  • SEO Services
  • Blogging
  • Email Marketing

Adam Wright

Founder, Adam Wright Design

The Admin Bar

165,307 total views across 50 blogs

Client: The Admin Bar

Services We Provide:

  • Brand Strategy
  • Content Strategy
  • Website Copywriting
  • Blogging
  • Content Marketing

Kyle Van Deusen

Founder, The Admin Bar & Ogal Web

Cheryl Hock

1,700% increase in organic traffic in 6 months

Client: Cheryl Hock LLC

Services We Provide:

  • Website Copywriting
  • Blog Writing
  • SEO/AEO Content Optimisation

Cheryl Hock

Founder, Cheryl Hock LLC

Bloom Digital Marketing

Services We Provide:

  • Website Copywriting
  • SEO Services
  • Blogging
  • Content Audits

Jeanette Elton

Founder, Bloom Digital Marketing

Squeak Media

Services We Provide:

  • Website Copywriting
  • SEO Services
  • Blogging
  • Email Marketing

Cody Clifton

Founder, Squeak Media

Addictivity

616% increase in LinkedIn post engagement in 12 months

Client: Addictivity

Services We Provide:

  • LinkedIn Marketing
  • Content Marketing
  • Website Copywriting
  • Weekly Blogging
  • Proofreading Services

Alex Faiers

Founder, Addictivity

Strong Roots Web Design

20+ website copywriting projects completed

Client: Strong Roots Web Design

Services We Provide:

  • Website Copywriting
  • SEO Services
  • Blogging
  • Email Marketing

Sarah Gershone

Founder, Strong Roots Web Design

Lir Chocolates

Services We Provide:

  • User Focus Groups
  • Audience Personas
  • Brand Archetypes
  • Core Brand Themes
  • UVP, Mission, Vision & Values Statements
  • Tone-of-Voice Guidelines
  • Brand Messaging Samples

Design By Kiltz

Services We Provide:

  • Website Copywriting
  • SEO Services
  • Blogging

Christy Kiltz

Founder, Design By Kiltz

Rocket SaaS

100+ AEO/SEO-friendly blogs completed

Client: Rocket SAAS

Services We Provide:

  • Content Marketing
  • Website Copywriting
  • Weekly Blogging
  • Proofreading Services

Ryan James

Founder, Rocket SAAS

Mediavandals

70+ blogs, social posts, and emails completed

Client: MediaVandals

Services We Provide:

  • Website Copywriting
  • SEO Services
  • Blogging
  • Content Audits

Sheila Heard

Founder, MediaVandals

Hear it from them…

Our roots are in long-term partnerships with agency owners, working with their clients to create content marketing engines, personal brands, and company messaging. 

Adam Wright, Adam Wright Design

“The Content Lab has been an amazing asset to my business. I’ve worked hand-in-hand with Ciara, and she consistently has provided outstanding written content that’s exceed my expectations. Can’t recommend TCL enough! ”

Stacy Watson, Code Ink

“Abby, Ciara, Riley and the entire team at The Content Lab are a DREAM to work with. I gave them a daunting dump of my brain and they were able to take that and create my new website copy in the tone of voice I wished for. HIGHLY recommended. You will not be disappointed!”

Curtis Marshall That’s It Design

“I run a digital marketing agency and as we expand I was looking for a reliable partner to handle the copywriting for my website projects. I started working with The Content Lab and instantly I was happy with my decision. Riley and Ciara are super easy to work with.”

Kyle Van Deusen, OGAL Web Design

“Not only have I used Abby and her team for blog posts, website content, and email content – I’ve told everyobe I know they should do the same! They go above and beyond for their clients, charge more than fair pricing, and deliver a top-notch product.”

Stephanie Wickham, Expat Taxes

“The team at Expat Taxes have worked with Abby and The Content Lab for some time now. Their work is fantastic – highly attentive to detail and really well written. We love working with them and would highly recommended them to anyone looking for content/copywriting services.”
“The team at Expat Taxes have worked with Abby and The Content Lab for sometime now. Their work is fantastic – highly attentive to detail and really well written. …”

Stephanie Wickham – Expat Taxes CEO

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