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THE CONTENT LIBRARY

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All
  • All
  • Agency Insights
  • Blogging
  • Content Accessibility
  • Content Marketing
  • Content Podcasts
  • Content Strategy 101
  • Copywriting
  • Email Marketing
  • Opinions
  • SEO
  • Social Media Marketing
Content Accessibility

How To Make Your Website Accessible For Neurodivergent People

Make sure your website is accessible for neurodiverse people by taking a look at our five tips. Your website should always be accessible to people ...
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Riley Barry
Blogging

How To Write Blog Posts Quickly: 7 Ways To Speed Things Up

Want to know how to write a blog post quickly? We have just the thing for you. Our expert blog writers share 7 easy ways ...
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Ciara Meagher
Content Marketing

7 Quick Tips For Content Marketers

Make marketing easy for you and your team with our seven simple tips for content marketers. Learn how to do content marketing right with our ...
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Simone Smith
Blogging

Finding Content Inspiration When Writer’s Block Strikes

We all struggle with writer's block - it's human! Here are our top tips to help overcome writer's block - from professional writers to you. ...
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Kelli Cleary
Content Marketing

How To Establish Customer Trust In The Catfish Era

Given the current climate of fake news and inflammatory media, it certainly can be challenging to gain consumer trust. But don’t worry, if you’re yet ...
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Eithne MacSweeny

35 (New!) Brand Archetypes to Nail Your Client’s Voice

The old archetype list? Too vague. Not every brand fits neatly into “The Hero” or “The Rebel.” So we rewrote them, added 23 fresh takes, and made voice strategy easier. From the “Caring Grandpa in the Shed” to the “Nostalgic Nerd”, this isn’t your typical branding guide (and that’s kind of the point.)

Inside you’ll find:

  • Clear steps to help clients figure out who the heck they are
  • Tips to embody their archetype across their content
  • Editing advice to keep their voice consistent
  • A full breakdown of each archetype (12 classic + 23 of our own)

Download it now and make “what’s your brand voice?” a 10-minute convo instead of a 6-week existential crisis.