Cheryl Hock

AIO traffic increased by 900% after Cheryl’s AI drafts got the human treatment.

Why we’re their favourite

THE CONTENT CHALLENGE

Cheryl had started using AI to draft her website content and blogs, but the copy wasn’t doing her justice. It didn’t fully sound like her, explain her value, or reflect how she helps nonprofits and small business owners. Plus, it wasn’t optimised for SEO, AEO, or GEO. Like most business owners, she didn’t have a ton of spare hours to rewrite everything herself. So, she came to The Content Lab for support.

OUR CONTENT SOLUTION

Cheryl brings the AI drafts; we bring the human layer. We optimised her website content, blogs, and LinkedIn profile so her whole personal brand felt consistent, authentic, and search-ready. We now act as her monthly content filter, turning AI drafts into blogs that are more original, easier to read, optimised for Google and AI search, and much closer to how Cheryl would explain things herself.

WE HELP CHERYL WITH

  • Website copywriting
  • SEO/AEO content optimisation
  • Blog writing

THE RESULTS

Here is what we helped Cheryl achieve in just 6 months:

  • 20 keywords ranking #1 on Google
  • A350% increase in organic traffic in
  • AIO traffic increased by 900%

Want your AI content brought up to brand standard?

We’ll handle the editing, SEO, AEO, GEO, fact-checking, and voice work.